Best Kept Business Secrets Book and Diary
Code: BKBS A5Diary+Book
2 Books for a Special Price
Your A5 Success Diary will include:
We have these 6 main sections...
Your Thoughts for the Month - This is me writing to you and giving you a little bit of a fresh perspective on the month ahead. You don't have to do any of these, but it's my way of encouraging you throughout the year, to have your best year ever.
Day by Day Diary - Pretty obvious really. The months are blank, so it doesn't matter when you start this, you have enough room for each month.
Your Numbers - I'd like to say this obvious, but you do really need to know your numbers. I have met many business owners that don't know what their profit and loss statement looks like. They don't know how many leads it takes to get a sale. And they don't know how much repeat business they get every year or month. So I'm going to challenge you every month to write some numbers down and check on your own progress against your goals for the year.
Monthly Tasks - Everyone has tasks every month. Some they do. Some they forget about and wish they'd then done them earlier when the pressure is on. Alongside each task is a score for importance and desirability. This will help you prioritise them. Get the horrible ones done first (or out-source them), and leave the more pleasurable ones till later.
Social Media Monitor - Track what you are posting, where and what the response was. Over the year, you'll get a full picture of exactly what your audience likes to read and hear from you. Do more of what they want and less of what they don't. Simple!
The Best and The Worst - These are the reminders of what happens in your month. Something you can look back on, (hopefully with pride), as you go through the year. Celebrate the wins and remind yourself of how you dealt with the harder stuff.
Public Dates - Remind yourself of public holidays. This will help you plan sales, marketing and staffing accordingly.
Business Dates - I've also put theses in here as a different entity. The reason being is that some businesses don't fit into the usual public holiday's or dates criteria. An accountant probably wouldn't do a "Valentine's Special Offer", although stranger things have happened. This is so that businesses can look to local or national events that may want to take part in. Business Expo's, Shows or Special Weeks like Mental Health Week, etc...There is always an opportunity to be a part of something, so research and review.
Personal SWOT - When was the last time reviewed your personal strengths and weaknesses? What is the plan to grow YOU over the next 12 months. Write down what you are learning about yourself and most importantly, be honest.
Business SWOT - I'm amazed at how many businesses 'think' they know what their competitors do. What they sell. How they market. How they 'do' business. They don't. Looking at a business website tells you very little. This is the space to pit your business against your competition and take those learnings and just...be better!
Goals for the Year - How do you know where you are going without a destination? Simple question, right? But...I'm always stunned that some businesses actually don't know where they are going over the next 12 months and then wonder why the piggy bank is bare when they want a holiday or pay their tax bill.
Your Best Kept Secret Book
This book is designed to take you and your business out of the comfort zone and ask you to take a good hard look at itself.
These are 110 questions designed to get you thinking about you and your business in a different way.
If you want you and your business to grow and be the best versions of themselves then this book is for you.
Answer them honestly and you'll learn about your hidden strengths as well as your 'blind spot' weaknesses.
Answer them dishonestly and you'll catch yourself in need of a reality check.
Each question has a reason as to why it's asked and answer them now, I guranatee the answers will be differently in 6 months time!
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